Comments on: Adsense is Broken http://www.tonywright.com/2008/adsense-is-broken/ Tue, 28 Jan 2014 17:08:00 +0000 hourly 1 http://wordpress.org/?v=3.9.13 By: Tony Wright http://www.tonywright.com/2008/adsense-is-broken/#comment-159 Mon, 11 Feb 2008 06:45:35 +0000 http://www.tonywright.com/2008/adsense-is-broken/#comment-159 @nivi I suppose it is self-correcting… But I think the specter of click-fraud is enough to scare a lot of advertisers away. It’s never a really great value proposition to say:

“I know some percentage of what I’m offering is pure and utter crap…. But because of that, I’ve marked the price WAY DOWN!”

For “pro” advertisers, this is probably fine. Just measure it, and make sure your ROI is solid. But I wonder how many adsense advertisers really measure how many click-thrus convert and are savvy enough to have differentiated measurement for search ads and content ads?

I dunno. Maybe Google’s PPA advertising will take off in the content network…

]]> By: Auston http://www.tonywright.com/2008/adsense-is-broken/#comment-158 Mon, 11 Feb 2008 02:08:34 +0000 http://www.tonywright.com/2008/adsense-is-broken/#comment-158 There is always Tipjoy!

]]> By: Nivi http://www.tonywright.com/2008/adsense-is-broken/#comment-157 Sun, 10 Feb 2008 03:55:35 +0000 http://www.tonywright.com/2008/adsense-is-broken/#comment-157 Shouldn’t this be self-correcting though? Advertisers will simply pay less for click-throughs as the quality of click-throughs goes down. Or no?

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