Absolutely priceless. Someone took the time to show us what Google.com would look like if they had to care about SEO.

Let’s face it– Google’s search algorithms rock. No search engine has succeeded in creating a system where publishers are incentivized to create high quality content.

You can take the high road, and just focus on high quality content and fabulous usability. Wikipedia did it. It can work.

But the smarter play is usually to know the rules that your playing under and optimize… There are plenty of great SEO techniques that don’t hurt the user experience (or barely hurt it).